I have always been a huge fan of Ed Sheeran and also liked his previous solo debut album, +. With that being said, and having heard his new announcement of a new single and a new album this summer titled x, I am just really excited. And then Sing was released thereafter which was produced and co-written by none other than the falsetto-singer, Pharrell Williams. How does the new single fair to it's previous ones?
If you guys don't know who Ed Sheeran is or have never heard of him at all, he is one of the guys who uses, to a very large extent, the loop pedal to create some of the best works I've heard of in a long time. Some of the tracks includes one of my all-time favourites, You Need Me. If you've never heard of his live room performance, I highly suggest you to listen to it.
While probably a glimpse among his peers, Ed's amazing acoustic guitar plays probably won more fans than accolades, which transitioned him into one of mainstream's gems while not really getting as much airplay as the likes of Passenger or other UK artists. While you may feel it is a bad thing, Ed Sheeran's features have never looked dull and his releases so far has been equally consistent on a level footing. Then comes his new single, which is produced by the talented Pharrell and here we are.
On first listens, Sing feels like a Timberlake-esque song, invoking vibes of that falsettos in which Ed creates and showcases on the chorus. And also, the song might not pick up as quickly like a moss stone. It really takes quite some time to get along to it and doesn't dissipate quickly. The standout of the track probably comes in Ed's verses. They are a mean shudder that sends shock-waves to his previous releases and to me, is probably what I know of the Ed Sheeran on +.
And obviously, the song will take gradually almost many listens (if you aren't noticeable to change nor haven't had much transitions nor heard of most transitions within bands, then it will take awhile considering Ed's caliber). While change feels weird, I have to admit, Ed's vocals are tantalizingly smooth and silky. That also makes him a very versatile singer-songwriter.
Then the negatives, which is largely the exaggerated production that consists of multiple layers of electric guitars and synthesizers that just seems to overcrowd each other. It feels like a result of too many fingers on the sample that made it feel extremely overloaded. On a side note, while this may not be Ed's best songs in awhile, I'm eagerly anticipating the album though.
Decent single, some great lines and the right Ed Sheeran vibe, which is pretty much all I think would fit well into the singer's catalog. It's added onto my playlist and let's see where we go from here.
Benny Ong: Just your regular guy who likes soccer more than most people, and also a little downtime is pretty nice.